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3D Stereoscopic Production: We specialize in all forms of professional Stereo3D communications and will help design your production to get the full benefit of the medium, plus provide all the necessary production support for principal acquisition , (, from SD, HD to 5K RED Epic), and assist in all phases of post production through to the final 3D display. We have been producing professional S3D stereoscopic animation and live action for over 20 years. Our stereoscopic 3D animation pipeline benefits from advanced 3Dtechnologies that have been developed and honed in-house that maximizes creativity, efficiency and accuracy from acquisition through post. With many international accolades.
Holographics: We were instrumental in creating the Taung Skull hologram for the ground breaking cover of the 1985 National Geographic Magazine. He also created the pulsed laser holographic portrait of the Centenary Diamond for De Beers in 1991, to celebrate the discovery of the gem. Haptics provides holographics from print to full scale holographic projections for advertising and product displays. We have supplied holographics to major corporations such as DeBeers, Coca-Cola, BMW, etc
Laser graphics: Haptics offers a full range of integrated laser graphics for launches and events that include stereoscopic projections on water and silk materials. We have produced thousands of shows globally fromNew Zealand toAustralia and beyond.. Don Searll produced Laserama in 1976 at the Johannesburg Planetarium. This was the first public laser show in the southern hemisphere and set a standard for this spectacular technology.
Augmented Reality: Haptics offers the latest in augmented reality for magic symbol systems to 3d mapping on buildings and products to interactive displays. On the spectrum between virtual reality, which creates immersive, computer-generated environments, and the real world, augmented reality is closer to the real world. Augmented reality adds graphics, sounds, haptic feedback and smell to the natural world as it exists. Both video games and cell phones are driving the development of augmented reality. Everyone from tourists, to soldiers, can now benefit from the ability to place computer-generated graphics in their field of vision.
Virtual Reality: We offer VR solutions whereby cyberspace can be explored interactively on computer. More sophisticated offerings involve such approaches as wrap-around display screens, actual rooms augmented with wearable computers. Applications range from architectural walkthroughs to industrial plants and medical and mining. Advanced, haptic systems now include tactile information, generally known as force feedback, in medical and gaming applications. Haptics introduced the first Virtual Reality Systems intoSouth Africa for the 1993 Haptics Show at the Everard Read Contemporary Gallery in Rosebank. 7000 visitors were enthralled by the experience
Experiential Marketing: Haptics team conceptualizes experiential events for clients offering techno marketing opportunities. We offer the ability to amaze, mystify and entertain your audiences with originality and technological advanced tools and processes. These range from special f/x, techno-art, . robotics Ufo’s and interactive show experiences for exhibits, gaming, museum and retail properties Don conceptualized and produced the ‘The Magic Ride Experience’ for the Coca Cola brand. The project was designed to engage 5 sensory experiences. A 3d (stereoscopic) movie was synchronized to the release of specific aromas and taste and touch sensations within a contained dome environment. To our knowledge it was a world first 5D experience. Half a million people acrossSouth Africa experienced this new ‘magic’. Coca ColaUSAsubsequently licensed the ‘Magic Ride’ for North America
3D Music Video: Haptics provides the concepts and technology for the production and staging of 3D music videos for TV and webcasting. Don Searll directed and produced the very first 3D music video for “KILLER”, the hit single by rock musician Seal, for which he won two British Music Industry gold medals at the 1992 BMI Awards - for Best Video of the year and Technical Excellence. It now features as an exhibit in the Museum of Rock Video in Piccadilly as one of the top ten music videos of that decade.
3D Stereoscopic Rigs, 3D Stereoscopic Projection Systems, 3D Stereo Screens from 4:3 / 9:12feet up to 4:8 meters. We also offer auto stereoscopic screens as well as 3D playback systems up to Doremi HD Hi Quality Dual Channel System.
Haptics continues creating innovative presentations, launches and extra-ordinary events.
Working with Haptics
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